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Peak performance

The idea of rational profit- and utility maximisation is prominent in economics, but was challenged by Herbert Simon, a winner of the Nobel Prize in economics who died in February. Instead Simon emphasised the idea of bounded rationality in economics. This article explains why that approach deserves to survive its author.
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Waldfogel’s unwanted gift

Can conventional economic theory be extended to understanding Christmas gifts? Maybe it can, but this would require a more subtle understanding of human behavour than the idea of rational economic man. This article shows that we do not simply value gifts in terms of the cost of the purchase.
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Downfall of an economic experiment

According to conventional wisdom, New Zealand has done everything right in its economic policies: rolling back the slate in industry and welfare, establishing an independent central bank, repaying its public debt. Yet over the fifteen years of reform its economic performance has been dismal. New Zealand is the new Argentina, a once-rich state.
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Stretching the figures

“Do the math” has become the mantra of a generation of consultants and investment bankers. The new economy, they claim, requires new principles of valuation. But the rules of logic hold even in cyberspace, and so do the principles of economics. Profits are hard to earn in competitive businesses, and markets that are not competitive are usually regulated.
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